Components of a Digital Marketing Tutorial 

1. SEO Tutorial

Through SEO course, you can learn how to get traffic from the free, paid, editorial, organic, or natural search result pages of the search engines.

SEO is the name given to the practices that endeavors to enhance search engine rankings of websites and WebPages. SEO incorporates practices that may target all kinds of searches including local search, organic search, image search, news search and video search engines. By utilizing a sound SEO methodology, you will enable your site to position higher in SERPs in the buying process or when prospects search for something related to your site.

What SEO Tutorial includes

1. History of Search & Introduction to SEO
2. On page best practices
3. keyword research and competitive analysis
4. SEO friendly design and architecture
5. Technical website optimization
6. Link building
7. Social, local, Mobile (SoLoMo) SEO strategies
8. SEO site audit
9. Algorithm updates
10. SEO Tracking
11. The Future of SEO
12. SEO Career paths

2. Social Media Marketing Tutorial

The booming prevalence of Social networks has turned Social Media Marketing into word-of-mouth marketing, which is must to ensure the effective online branding of E-businesses.

Motivating individuals to interact with you online in the social field helps you spread the news about what your business stands for, and how it is different from your competitors. According to most of the Digital Marketing Tutorial PDFs, a digital marketing strategy that adeptly integrates its Social Media Marketing with SEO guarantees better online presence for the business.

• Officially, SMO and SEO belong to two different teams, yet Social Media Advertisers should be more educated on the SEO strategist’s motivation, so that the SEO technique can run as an inseparable unit with brand promotion on social networks.
• SEO strategists too need to know how to function with Social Media Advertisers keeping in mind the end goal to get the social signs it needs to ensure their organization positions high in online searches.